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Jane’s World Newsletter

Find out what’s new, what’s cool, what’s on sale and what’s wacky in Jane’s World.

This month's feature article:

Going Green: Wind Farms 
In the past six months, many of our vendors have launched their own green initiatives.  It is inspiring to see an industry band together to make eco-friendly choices. Many of the lines we carry offer organic cotton, wool or other earth-friendly fibers like corn and soy, or they are conscientious about their production processes, recycling and supporting other eco-friendly causes. Horny Toad, Patagonia, Prana, Smartwool, Timbuk2, Keen and Overland are just a few of the brands we carry that are making efforts to lessen their impact through the products they sell and the way they run their businesses.

In 2006, Prana, our premier yoga and lifestyle line, launched the Natural Power Initiative. Prana has donated money to wind farms to offset the amount of energy their retailers use to run their stores. See Jane Run is pleased to have been a part of this plan from the beginning. Prana calculated our locations’ kilowatt/per hour usage based on square footage and offset our estimated 2007 electric consumption with Green-E certified Renewable Energy Certificates. Prana is expecting to prevent 22,112 metric tons of greenhouse gases through the support of wind farms” in 2007. We are pleased to be a part of this program with them. 

See Jane Run is going green too. From light bulbs to cleaning supplies, we’re reducing our impact on the planet. Next time you are in the store, look for tags highlighting our eco friendly items. Working together, we can all live healthy, sustainable, energetic lives!